Monthly Archives: October 2008

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I was driving home tonight from one of my favorite local restaurants
listening to sports radio.  I am not going to get into all the details
of University of KY football, but our quaterback has  been an issue.

The young man that was supposed to be the starter this year got kicked
off the team right before the season started.  So for the most part our
quarter back situation has been shared with a freshman, and a sophomore. 
One of the callers said it didn’t seem like the team “Played for” the
sophomore when he was in the game.

This really started me to think about this concept as it relates to network
marketing.  I have met so many people in the industry who have achieved a
high level in their companies marketing… Continue reading »

The question is…DO FREE CLASSIFIED AD SITES REALLY WORK? The answer is yes and no. I know that is not the answer you wanted to hear, but it is the truth.

Let me try to explain further. All marketing is numbers! The more advertising methods you are using in the market place, ultimately the more website visitors you will have and the more sales you will make.

With that said, a few years ago when we rolled out our web cash leads program ( we had associates using every method possible to drive traffic to their affiliate sites. There is no question that the best 2 ways to drive traffic to any website is with Pay Per Click Search engines such as Google and Overture along with solo ads in marketing ezines.

However FREE classified ad sites will work, provided… Continue reading »

By now everyone marketing on the internet understands that
“the money is in the list”.    Every Internet marketing seminar
you attend, you will here that statement over and over dozens

This concept is true, but I personally believe the money is in the relationship you have with your list.   Ultimately, the success you have with your list will be in direct proportion to the value you provide.   If you don’t get this right, over the long haul a list with a bunch of names and email address is of no value.

You must focus on providing value to your list not making money.  If you provide value, the money will come.  Ultimately your income is in direct proportion to the value you add the market… Continue reading »


Do you have any suggestions on how to promote for an event. I joined a newer MLM
and they are coming to Chicago to help promote the opportunity. I know that it is
going to be big if I can get the word out, but I am looking for any suggestions. I have
done word of mouth and I am going to start putting flyers everywhere this weekend.

Oh yeah the event is on the 30th and 31st of this month so I only have a week to get
the word out and create a buzz. That would be another question how do you create a
buzz in a new area? Upline says word of mouth, etc. but it being new here is both a
blessing and a curse. A blessing becuase I am one of the… Continue reading »


Yesterday I had a brief and interesting phone coversation
with one of our customers that inspired this blog.

Let me start by answering the question:

Why candles are easier to sell than nutritional products?

People care more about having a home that smells good than
they are their health! It is sad but true.

This all goes back to the concept I originally shared way back in
1994 on my “Secret to Network Marketing” audio training.

I know that many of you have been reading this ezine since then
and have heard the audio.  THE MAIN THEME is MARKET PRODUCTS

I know that someone of you are trying to read more into this than
what I am saying, I can hear you now, Dale are you saying I shouldn’t… Continue reading »

If you are trying to send traffic to a lead capture
page STOP!

You owe it to yourself to check out this online
video training!

Lexington, Kentucky

Self-made marketing millionaire Dale Calvert & his company Calvert Marketing Group have just launched a new website designed to support entrepreneurs who need to create online leads for their business.

The site is and it is a unique lead capture system designed to collect legitimate data from people who have a true interest in working from home.

Statistics tell us that the number of people leaving phony data online in today’s market has increased over 600% in the last eleven months.

With concerns over identity theft and spam even potential customers with a true interest are cautious providing verifiable data today, even on secure websites.

Calvert believes that the answer is to give away something of real value and actually mail it directly to the potential customer through the postal system.

“Prospects know that to receive their… Continue reading »

How did we do it?
I told you how in last month’s newsletter!

Check it out here:




MLM Training

Hi today is the craziest day we have ever had at the office.

Our phones are ringing off the hook, emails are coming in like popcorn.

The Top Clients Webinar has gotten everybody fired up.

Staytune for update, but we will respond to everyone ASAP


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