There is no question that over my career I have lost
more money by not jumping on a particular business
model or opportunity than I have by taking action.

Don’t get me wrong, off of the top of my head I can recall losing
well over 1/2 a million dollars from various business ventures
that haven’t worked out.

It has been said that all new ideas go through 3 stages:

* Violently Opposed

* Ridicule

* Obvious to the Masses

By the time an opportunity or business model becomes
“Obvious to the Masses” the Big Money has already
been made.

We could all name dozens of opportunities over the
years that we let pass us by.

As this applies to the Internet I have two conflicting
thoughts.

Internet Marketing Strategies are constantly evolving
and have a very short “BIG MONEY” life span.

How many times have you read about the BIG
MONEY a Guru is making with a particular strategy
with what appears to be documentation
to back up their claim and thought

“If they are making this kind of money, why
are they willing to teach everything to me in a
$97 E-book and create their own competition?”

If the guru is willing to share their BIG MONEY
strategy then the “BIG MONEY” life span of that
strategy has ended.

Just because they were able to make $94,000 a month with a
particular Internet Marketing Business Model does not mean
you will be able to duplicate that kind of income.

Please don’t miss understand me, I am not saying that their
product or business model is worthless.  I buy everything &
believe in the power of becoming “self educated”.

I am always willing to invest money to learn new marketing
and business models from SOMEONE WHO HAS DONE IT.

In doing so I understand that the “BIG MONEY LIFE SPAN”
is probably over.

I am talking about INTERNET MARKETING STRATEGIES, not
Network Marketing.

Years ago I got inside information from a gentleman that had
made over $250K as an affiliate for a calendar company the
last 1/4 of the year using some strategy called Google Adwords.

This was before anyone knew what Google Adwords was.
I meant to check it out, but didn’t get around to it until
a few years later when marketing with “google adwords”
was well on it’s way to becoming “OBVIOUS TO THE MASSES”.

I jumped on Twitter early, but not near as aggressively as
I should have.  While some may claim to be earning
$94,000 a month with Twitter, for the most part those days
are over.  Yes, you still should be using Twitter daily and there
are Twitter business models that will make you $$$ but the
“BIG MONEY LIFE SPAN” with Twitter is probably over.

I could give you example after example as it relates to proven
Internet marketing strategies.

Now my 2nd thought is regarding network marketing.
People miss the big money in network marketing not
because the opportunity passes them by, but because
they don’t seriously evaluate opportunities with Big
Money potential and end up buying into the
hype of companies guaranteed to be short lived.

The “Trump Network”  & The Verge Phone deal
immediately comes to mind, and I have already
shared by thoughts regarding the hype
around the Trump roll out in another post.

I could spend a lot more time on this subject but I
won’t for now.  Just understand that just because
you have HEARD ABOUT A COMPANY or READ ABOUT
IT does not mean you have EVALUATED IT.

In a recent MLM Minute training I talked about how to
start the evaluation of any company. These should be
your first 4 questions.

Does the product or services appeal to the masses?

Can I recoup my monthly investment with a team of not
more than 5 people?

What do I have to do to earn a $1,000 a month?

Who are the principals behind the company and what is
their track record within the industry?

Be honest with yourself when answering these questions
and you will be well on your way to finding a company with
strong upside potential.

The people who get involved with network marketing
companies within the first 3 years are the one’s that
take advantage of the Big Money Life span and end up
becoming 7 figure earners, IF those companies continue
to grow.  Again, understand what I am saying, yes there
will still be a few people who will join Amway in 2010 who
end up earning six figures, but I certainly don’t expect
any 7 figure earners to be sponsored.

In general “the more credible the company, the less
of a Big Money Opportunity exist with that company”

So why do some Big Money Internet marketing business models
only last a few months and Network Marketing opportunities
3 years or so?

Internet Marketing is usually developed around new
technologies or applications of the technology.

Network Marketing is based upon the development
of people. The attitudes and desires of people
(or lack there of) is basically the same now as it was
50 years or so ago when MLM started.

Conversely, in the time it has taken me to write this post
in some way or fashion Internet Technology has changed,
we just don’t know about it yet.

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