(Predictions 1/2019) The Future of Network Marketing

Published January 12, 2019 | By Dale Calvert

Many are saying the future of network marketing is Apps. I feel a few people will make a decent income promoting apps, while apps are the future, I don’t believe they are the future of network marketing.

I have always believed you can see the future by understanding the past.

The real product in network marketing is people. Your long term income is in direct proportion to the number of LEADERS that you DEVELOP on your team.

Anyone remember I Living App that was launched in 2013? It was going to be the next big thing.

The reason for this article is I have had multiple emails asking me about TYPR which I have not researched in any detail because I don’t need to. If you have not heard about it, basically my perception is it is an Uber/Lyft knock off. I have no details, but theoretically it is a good idea. But ideas don’t mean diddly, it is all about the implementation of ideas. Ideas are a dime-a-dozen.

If you were a satisfied Uber user, and you shared the Uber app with others and received a small override, that sounds doable. I have not seen the actual comp plan, I don’t know if it has been published yet, and really it doesn’t matter. They only possible thing they can do is pay commissions on signing drivers or app usage.

Probably every Uber and Lyft driver will be pitched in 90 days. The app may gain some steam, but paying commissions on rides can only produce pennies in commissions. How many tens of thousands of downloads will you need? So making this a primary income opportunity is hard to see happening, but I don’t care what the immediate income potential is, for the reasons I will talk about in few minutes.

The story is strong, but again, stories come and go and few every get implemented and lose steam when reality sets in. Anyone remember Grocery Train?

The longer I live the more I believe most wannprenuers/entrepreneurs have the vision of a bowling ball. (Little to None)

I have always believed and always will believe that success requires hard work, personal education and if you can get in front of a trend you are ahead of the game. “The trend is your friend”

Here are a couple of rules I believe.

The more credible the company, the longer they have been in business, the less of an upside potential exist with that company. I believe that with the right skill set training, mindset training and work ethic, a full time income can be built with any company in the market.

$100,000 a year is possible but the same work may create a $1,000,000.00 income if you are in front of a trend. Does that make sense? For some people long term security is an important motivator and I understand and appreciate that. I recently saw a video where a guy that started about the same time I did, has now joined Shaklee. Yes I took a double take, but I understand.

Ground floor opportunities in general usually have more challenges.

Rarely category creators enter the market that have mass market potential. Example: In the mid 90”s Jeff Olson & Eric Worre started The People’s Network. They offered Satellite services and a paid personal development channel that offered programs from some of the top personal development, and niche business speakers of the time. The challenge… there was no Mass Appeal. The people that would love the programming rarely stopped to watch TV and the people that could benefit from the programming the most would rather be watching Two Broke Girls or some other brainless, worthless TV Show. If and when you run across a category creator you should take a deep look, if you are looking.

What is the existing and upside potential of the product from a consumer standpoint?

100% of zero is zero. No matter the company, not matter the products, the work is the same. You must create customers, recruit, and build a team.

Off the top of my head, here are a few companies that I consider to be category creators when they launched.

NSA (Bottle Water Trend was just starting)
Melaleuca (First autoship company)
Tupperware (Only product of its kind at the time)
Logaberger Baskets (Unique product and party plan companies where on the upswing)

MPB Grocery Delivery (Way ahead of the trend, but unethical ownership that fooled many of us )
Herbalife (First network marketing company to use Infomercials)

Regarding TYRP or any opportunity now, or in the future regarding transportation, I would not suggest clients get involved with. My question is always, where will this be in 5 years, 10 years, 15 years? Here is what many experts are saying. If you want to make quick cash at this moment and time, driving for Uber itself is a great option. I don’t suggest attempting to build a long term residual income around the transportation industry as it exist today, here is why.

AUTO REPAIR SHOPS WILL GO AWAY

A gasoline engine has 20,000 individual parts. An electrical motor has 20. Electric cars are sold with lifetime guarantees and are only repaired by dealers. It takes only 10 minutes to remove and replace an electric motor. Faulty electric motors are not repaired in the dealership but are sent to a regional repair shop that repairs them with robots. Your electric motor malfunction light goes on, so you drive up to what looks like a Jiffy-auto wash, and your car is towed through while you have a cup of coffee and out comes your car with a new electric motor!

GAS STATIONS WILL DISAPPEAR

Parking meters will be replaced by meters that dispense electricity. Companies will install electrical recharging stations; in fact, they’ve already started. You can find them at select Dunkin Donuts locations right now. Most (the smart) major auto manufacturers have already designated money to start building new plants that only build electric cars.

Coal industries will go away. Gasoline/oil companies will go away. Drilling for oil will stop. So say goodbye to OPEC! Homes will produce and store more electrical energy during the day and then they use and will sell it back to the grid. The grid stores it and dispenses it to industries that are high electricity users. Has anybody seen the Tesla roof?

A baby of today will only see personal cars in museums. The FUTURE is approaching faster than most of us can handle. In 1998, Kodak had 170,000 employees and sold 85% of all photo paper worldwide. Within just a few years, their business model disappeared and they went bankrupt. Who would have thought of that ever happening?

Did you think in 1998 that 3 years later, you would never take pictures on film again? With today’s smart phones, who even has a digital camera these days? What happened to Kodak will happen in a lot of industries in the next 5-10 years and, most people don’t see it coming. Yet digital cameras were invented in 1975. The first ones only had 10,000 pixels, but followed Moore’s law. So as with all exponential technologies, it was a disappointment for a time, before it became way superior and became mainstream in only a few short years.

It will now happen again (but much faster) with Artificial Intelligence, health, autonomous and electric cars, education, 3D printing, agriculture and jobs. Forget the book, “Future Shock”, welcome to the 4th Industrial Revolution. Software has disrupted and will continue to disrupt most traditional industries in the next 5-10 years. UBER is just a software tool, they don’t own any cars, and are now the biggest taxi company in the world! Ask any taxi driver if they saw that coming. Airbnb is now the biggest hotel company in the world, although they don’t own any properties. Ask Hilton Hotels if they saw that coming. Artificial Intelligence: Computers become exponentially better in understanding the world. This year, a computer beat the best Go-player in the world, 10 years earlier than expected.

For those of you who aren’t familiar with GO (Go is an abstract strategy board game for two players, in which the aim is to surround more territory than the opponent. … The players take turns placing the stones on the vacant intersections (“points”) of a board) In the USA, young lawyers already don’t get jobs. Because of IBM’s Watson, you can get legal advice (so far for right now, the basic stuff) within seconds, with 90% accuracy compared with 70% accuracy when done by humans. So, if you study law, stop immediately. There will be 90% fewer lawyers in the future, (what a thought!) only omniscient specialists will remain.

Watson already helps nurses diagnosing cancer, its 4 times more accurate than human nurses. Facebook now has a pattern recognition software that can recognize faces better than humans. By 2030, computers will become more intelligent than humans.

AUTONOMOUS CARS

In 2018 the first self-driving cars and semi-trucks arrived. In the next 2 years, the entire industry will start to be disrupted. You won’t want to own a car anymore as you will call a car with your phone, it will show up at your location and drive you to your destination. You will not need to park it you will only pay for the driven distance and you can be productive while driving. The very young children of today will never get a driver’s license and will never own a car. Uber itself is building their own electric car company.

This will change our cities, because we will need 90-95% fewer cars. We can transform former parking spaces into parks. 1.2 million people die each year in car accidents worldwide including distracted or drunk driving. We now have one accident every 60,000 miles; with autonomous driving that will drop to 1 accident in 6 million miles. That will save a million lives plus worldwide each year. It is highly likely that many traditional car companies that don’t adapt quickly will become bankrupt.

My thoughts is traditional car companies will try the evolutionary approach and just build a better car, while tech companies (Tesla, Apple, Google) will do the revolutionary approach and build a computer on wheels. Look at what Volvo is doing right now; no more internal combustion engines in their vehicles starting this year with the 2019 models, using all electric or hybrid only, with the intent of phasing out hybrid models.

Many engineers from Volkswagen and Audi; are completely terrified of Tesla and so they should be. Look at all the companies offering all electric vehicles. That was unheard of, only a couple of years ago. Insurance companies will have massive trouble because, without accidents, the costs will become cheaper. Their car insurance business model will disappear. Real estate will change. Because if you can work while you commute, people will move farther away to live in a more beautiful or affordable neighborhood. Realtors are “middle men” that are already being phased out by multiple internet websites and apps as most reading this realize.

ENERGY IS GOING TO BE DISRUPTED

Electric cars will become mainstream about 2030. Cities will be less noisy because all new cars will run on electricity. Cities will have much cleaner air as well. Electricity will become incredibly cheap and clean. Solar production has been on an exponential curve for 30 years, but you can now see the huge impact. And it’s just getting ramped up. Fossil energy companies are desperately trying to limit access to the grid to prevent competition from home solar installations, but that simply cannot continue – technology will take care of that strategy.

The huge mainstream network marketing energy companies like Ambit are going to be effected.

BLIND VITAMIN AND NUTRITIONAL COMPANIES WILL GRADUALLY DISAPPEAR

Health: The Tricorder X price will be announced this year. There are companies who will build a medical device (called the “Tricorder” from Star Trek) that works with your phone, which takes your retina scan, your blood sample and you breath into it. It then analyses multiple bio-markers that will identify nearly any Disease. There are dozens of phone apps out there right now for health purposes.

When I started in the network marketing industry back in 1980 if you walked into a grocery store you could find One a Day Vitamins and Therogran M. You needed to dust them off before you bought them because they had been sitting on the shelf for so long.

As all of you know, you walk into those same grocery stores today, they have full blown health food stores within the grocery stores. However I believe those days are coming to an end. This is the future of the vitamin and supplement business: http://www.PersonalDNANutrition.com and it too is already here.

Many researches tell us that technology is moving forward so quickly that our human minds cannot keep up with it. Many people are aggravated and frustrated. I talk to network marketers weekly that are sick and tired or “dealing with network marketers”. The truth is, people are people. Many of the challenges the profession faces today is because we have brought those challenges upon ourselves as I talk about in detail in the free MLM Scam program.

Honestly, I am more excited about the future than I can express! I know like many of you, that for the industry to move forward we have to move back to go forward. The build people and people will build the business philosophy that the profession was founded upon will ultimately be the only thing that can move the profession forward.

If you agree with that statement, I hope you will take the time, and view the training at www.TakeBacktheIndustry.com Sincerely, if you have not experienced this platform, you must! We have newbies and network marketing legends engaged in the platform. Distributors from around the world who are on a mission to maximize their time daily and move themselves, and their teams forward.